Freelancing Statistics in Pakistan (2023): Trends & Insights

Freelancing is a working model where a person offers his services to clients on a project or contract basis. This provides complete flexibility to choose a client, project, rate, work schedule, and location.

In Pakistan, Freelancing is more than just a working model — it’s become a way of life. This isn’t a new concept; it’s been around for quite some time.

But in Pakistan, this concept has just started to gain momentum since 2020. Today, every 8 out of 10 people want to start freelancing as a full-time career.

Top 7 Freelancing Statistics – Editor’s Pick

Pakistani freelance industry continuously growing and evolving very fast. So, understanding the latest trends and statistics is essential for both freelancers and businesses alike.

Here are the top-picked freelancing statistics in Pakistan;

Pakistan is the 4th fastest growing country in the world, with an impressive 78% growth rate annually. – eRozgaar

Pakistani freelancing market has generated over $500 million in the last year shared by the IT ministry in Pakistan. – eRozgaar

According to the Tribune, there are currently an estimated 3 million freelancers in Pakistan. – Tribune

Graphic Designing and Web Development are the two most in-demand freelancing skills in Pakistan. – MohsinZox

According to an estimate, the average hourly rates for Pakistani freelancers typically range from $20 per hour. – Tribune

The majority of Pakistani freelancers are under the age of 30 years old.

According to industry reports, Payoneer is the most used payment gateway among Pakistani freelancers. – MohisnZox

Global Market Freelancing Stats

The worldwide freelance industry is valued at approximately $3.5 billion and is experiencing a compound annual growth rate of 15.3%. – Code-Brew

There are approximately 1.57 billion individuals worldwide who work as freelancers. – TechJury

Roughly 53% of freelancers hold advanced degrees, indicating a strong correlation between higher education and the choice to pursue independent work. – DemandSage

The majority of freelancers work between 31 to 20 hours per week, reflecting the significant commitment required to sustain a successful career. – ExplodingTopics

The average hourly rate for freelancers worldwide is approximately $21. – ExplodingTopics

Female freelancers earn 84% of what male freelancers earn, a smaller gender pay gap than the 64% average reported for all workers. – Entrepreneur

General Freelancing Statistics in Pakistan

Pakistan is in 4th position worldwide in freelancing and generated $500 million in FY-2022.

Freelancing Stats in Pakistan from 2019 to 2022

Pakistan’s thriving freelance industry now accounts for 9% of the global market, as per a recent report. – eRozgaar

More than 120 countries in total are represented in the Pakistani freelance workforce. – PremierBPO

Pakistan ranks among the top 3 countries from which employers hire most freelancers. – Deel

In 2020 – 2021, Pakistan’s IT exports gained huge momentum with a historic high of $2.12 billion. – Dawn

Freelancing Rates in Pakistan

According to recent statistics, Pakistani freelancers earn an average of $20 per hour. – AlsadatMarketing

Female freelancers in Pakistan earn $22 per hour, however, males earn around $20 per hour. – AlsadatMarketing

Pakistani women freelancers earn higher than the global average of $20 per hour. – AlsadatMarketing

The average Pakistani freelancer earns an impressive $34,000 (60 lakhs PKR) annually, with a standard hourly rate of $20 for working 30 or more hours per week. – ProPakistani

Digital Marketing Manager” is the highest-earning freelance job in Pakistan, with professionals in this field commanding top salaries. – Bayt

Despite the impact of Covid-19 on the global economy, Pakistani freelancers have seen a 27% increase in their salaries, after Mexico and Canada in terms of salary growth. – Deel

According to data published by UpWork and Payoneer, 47% of the freelancing market in Pakistan consists of women, higher than the global average, which is only 35%.

Freelancing Platforms Stats in Pakistan

Fiverr is the most popular freelancing platform in Pakistan, generating 7.73% of the total traffic to the platform. (SimilarWeb)

Fiverr, Upwork, and Freelancer are the most popular freelancing websites in Pakistan. – BeingGuru

Upwork ranks as the highest-paying freelance platform in Pakistan in terms of hourly rates, offering lucrative opportunities for skilled professionals. – MohsinZox

Pakistan ranks third in the world in terms of the number of freelancers on – Tribune boasts a user base of 240,000 Pakistani freelancers, with the number of self-employed individuals in Pakistan rising from 33.3% to 39.9%. – Tribune

65% of the income earned by freelancers comes from freelance platforms alone. (MohsinZox)

Popular freelance platforms such as Fiverr, Upwork, and charge a standard fee of 20% on each project. However, Upwork gives some concessions for recurring clients. (MohsinZox)

Regional Freelancing Stats in Pakistan

Punjab Leads with 40% of Freelancers, Sindh at 29.5%, KPK at 14.7%, Balochistan at 10.5%, and Azad Kashmir at 5.3%. (MohsinZox)

Pakistan Regional Freelancing Stats

Karachi, Lahore, Islamabad, and Faisalabad represent 88% of the freelancing industry in Pakistan. However, Peshawar, Multan, Gujranwala, and Sialkot also have a notable presence in this market. – MohsinZox

With the boom in the IT industry, Karachi has emerged as the central hub of the country’s thriving IT sector, attracting businesses and freelancers alike. – Wikipedia

Lahore is famous for its software development and graphic design services, making it a prominent part of the global IT industry. – MohsinZox

Lahore is the most affordable city for freelancers worldwide in terms of monthly rent, providing a cost-effective option for individuals. – DailyTimes

Beginner Freelancers Stats in Pakistan

Interestingly, over 30% of freelancers in Pakistan have been doing it for less than 1 year.

87% of freelancers especially beginners use freelancing platforms like Fiverr and Upwork to start their Freelancer careers. – (MohsinZox

Writing and translation is the most popular service for beginner freelancers in Pakistan. – MohsinZox

Mian Mohsin (MohsinZox)

Hisham Sarwar, a renowned Pakistani YouTuber and freelancer, is the most influential figure in the Pakistan freelance industry. – MohsinZox

Freelance Stats by Services

Graphic design, Content Writing, Social Media Marketing, and Software Development are the most popular skills among Pakistani freelancers. – Mohsinzox

most popular freelancing services in pakistan

Pakistani freelancers in web development charge between $15 to $50 per hour, while graphic design charges between $5 to $25 per hour. That’s very low compared with other countries.

Digital marketing and IT services account for over half (55%) of all freelancer earnings.

Here’s the breakdown of Global hourly rates in different services shared by Upwork;

ServiceHourly RateAnnual Earning
General developers$50-60/hr$100,000
Mobile developers$55-65/hr$100,000
Web developers$50-60/hr$90,000
Graphic designers$40-45/hr$90,000
Online marketers$50/hr$100,000
CRM managers$50-60/hr$120,000
Data analysts$55-65/hr$100,000

Future of Freelancing in Pakistan:

Pakistan’s federal minister for IT aims for $3 billion in export remittance inflows from Pakistani IT/ITes freelancers in the next three years, National Freelancing Conference 2021.

According to a projection, 50% of Pakistan’s workforce will be freelancers by 2028.

80% of companies surveyed plan to permanently increase their use of remote workers in the next year.

Freelancers in Pakistan face huge challenges such as limited access to international payment gateways like PayPal, and Stripe. – MohsinZox


It’s clear that freelancing has indeed made an impact in Pakistan and has become the best option for people looking to earn from home. Pakistani Govt. itself also taking part in new initiatives for the Freelance market.

While more could be done to help increase the number of freelancers, it’s great to see a growing interest in the field. Plus, how more and more people are benefiting from these opportunities that exist in Pakistan today.


  1. Premierbpo
  2. eRozgaar
  3. RSsoftwire
  4. MarketResearch
  5. ExplodingTopics
  6. UpWork
  7. Tribune
  8. Wikipedia
  9. AlsadatMarketing
  10. Entrepreneur
  11. Dawn
  12. Bayt
  13. Deel.
  14. DailyTimes
  15. ProPakistani
Mian Mohsin (MohsinZox)

About Author:

I'm Mian Mohsin the founder of MohsinZox Blog. Here, I share detailed case studies, step-by-step guides, and software reviews from my personal experience. Learn more...